%%{init: {
'theme': 'base',
'themeVariables': {
'primaryColor': '#91A78A',
'primaryTextColor': '#333333',
'primaryBorderColor': '#708069',
'lineColor': '#708069',
'secondaryColor': '#F2A900',
'tertiaryColor': '#A8B8A2'
}
}}%%
flowchart TB
subgraph LeadSources ["Lead Sources"]
direction TB
digital[Digital Marketing]
direct[Direct Traffic]
referral[Partner Referrals]
outbound[Outbound Campaigns]
end
subgraph Qualification ["Lead Qualification"]
direction TB
mql[MQL - Marketing Qualified]
sql[SQL - Sales Qualified]
pql[PQL - Product Qualified]
end
subgraph RoutingLogic ["Routing Logic"]
direction TB
size{Account Size?}
readiness{Sales Readiness?}
potential{Growth Potential?}
end
subgraph YVHProcess ["YVH Digital Process"]
direction TB
selfServe[Self-Service Platform]
autoNurture[Automated Nurture]
ecommerce[E-commerce Flow]
end
subgraph HAASProcess ["HAAS Sales Process"]
direction TB
sdr[SDR Qualification]
ae[Account Executive]
strategic[Strategic Accounts]
end
LeadSources --> Qualification
Qualification --> RoutingLogic
size --> |SMB| YVHProcess
size --> |Enterprise| HAASProcess
readiness --> |High| HAASProcess
readiness --> |Low| YVHProcess
YVHProcess --> |High Potential| HAASProcess
HAASProcess --> |Digital Needs| YVHProcess
classDef source fill:#91A78A,stroke:#708069,color:#333333
classDef process fill:#F2A900,stroke:#D99000,color:#333333
classDef decision fill:#A8B8A2,stroke:#708069,color:#333333
class digital,direct,referral,outbound source
class mql,sql,pql decision
class selfServe,autoNurture,ecommerce,sdr,ae,strategic process